"I seek to learn that - that I may serve.
I pledge all of my Self to learn, embody, master, and teach the Divine Truth.
To be born into the Guiding Star -- who shows The Way, The Truth, and The Life to Her Children. She, who births Sovereign Creators..."

Thank you for checking out i'MAGiNT LiFE™, and stopping by to read my story
I am SoFeya SahRa Joseph, the birthing vessel for i'MAGiNT LiFE™. I am an ordinary human being with flaws and challenges like everyone else, who had received a Revelation, and Co-Mission to deliver this "Baby" into the Light of the World.  Like every mother, I dream and hope that you -- the world, will be in awe of my "child," that was conceived in love and desire to make a difference in our world. I dream that you accept Her into your life, and let Her do the Magic She is here to bring out in you.
"Stupid, Lazy, Pig!" I thought that was my name when I was 6 years old. And I knew it was true, because that's what I was called every day by my coach in the Soviet Union Figure Skating Academy. I didn't even try to change their opinion, so it wasn’t long before I got kicked out.
If it wasn't for my mother’s commitment to continue taking me to the rink, you wouldn't be reading these words today. One day, she was approached by a tall stranger: “I am a new coach with the Academy, and I would love to teach your talented, beautiful girl." She became my beloved coach, and for the first time in my life, I was trained and treated like a champion. Her love and approval was my breath, and I worked for her like never before. And one day, I stood at the top of the podium!Â

That day changed my life. I realized that it wasn't true that I didn't have potential like the other girls in the academy. The truth is, we all have the Potential within us! Realizing this Potential within myself and others became my mission in life. I was determined to emulate my coach Zhanna, and transform "ugly ducklings" into "gorgeous swans". I believed that with the right method and attitude, I could raise champions.
I went to the University of Delaware and received B.S. in Physical Education, with concentration in Figure Skating Science. I worked relentlessly with top mentors around the world to develop techniques that would afford me the fulfillment of my dream -- National and Olympic champions. In 2006, I coached Olympic Silver Medalist, Sasha Cohen.
Psychologists teach about the competence/confidence loop: when competence increases, so does your confidence. So, I trained my students relentlessly on their technique and form. I was a firm believer in habits. Change your habits, change your life -- and my students were the best in the world at their levels. But Olympics turned out to be a blessing that forced me to reevaluate this belief, my tactics, techniques, and eventually my life, purpose, and everything I knew. Sasha fell, and in less than 30 seconds, her dream of the Gold medal was over. Devastated, we went home looking for ways to recover.Â

The arrival of Johnny Weir seeking my expertise in choreography opened my mind and heart to something "other-worldly". Watching my beautiful students with their perfect mechanics of execution, skating next to Johnny's water-like flow, left me feeling "thirsty" for the energy that was flowing through him. People would often comment on Johnny's "natural talent", but I believed that everyone has access to "natural talent" if you find the "right key" and method to unlock it.
 The search for a "new" way had begun, and intuitively I knew the answers I was seeking wouldn’t be found in the skating world. My first steps on the path were dark and unmarked. I didn’t know what I was looking for… only that I longed to flow like water, to live in the zone, and to become more.
If only I had the tools that now live within i’MAGiNT LiFE™.
Because now — through a sacred sequence that begins with the From Rock to Diamond Master-Course and unfolds into the Blueprint Discovery Lab — you’ll receive the clarity I searched decades for:
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What your Soul came here to express
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The order it wants to evolve in
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The sacred qualities that unlock it all
Back then, I wandered through Sports Psychology, Yoga, Tai Chi, Aikido, Shamanism, Buddhism, NLP, Hypnosis… all the way to a Master of Arts in Spiritual Psychology. Class after class. Year after year. Certification after certification. Ritual after ritual.
But what I was really chasing was the awe I felt in the presence of human potential — the sacred artistry of who we’re here to become.Â

I wrote a bestselling book (Choreography of Awakening), mastered public speaking, and was featured in Toastmasters Magazine out of 330,000+ members. And while I was proud… I knew I wasn’t done.
As my awareness, knowledge, and inner tools expanded, I began to see that figure skating wasn’t just a phase — it was a preparation ground. A sacred training arena where the seeds of i’MAGiNT LiFE™ were quietly being planted.
Intuitively, I always knew that if Divine Potential lives within us all, there must also be a Way to awaken, embody, and master it. Not just for the gifted few…
but a Universal Method — governed by the same precision and beauty as a natural Law. At the time, I didn’t yet know what that Law was — or the Method that could fulfill it.
But one day — after decades of devotion to this singular pursuit —I received a Revelation. A design so elegant… it arrived as a coaster for charging water. It would become the i’MAGiNT™ — the core technology behind it all. And even though I couldn’t yet explain how it worked, I knew instantly: this was the sacred key I’d been searching for my entire life.
Though I received i'MAGiNT LiFE™ directly from the Source, just like you — I walk the Path daily. In that sense, I am as much student of i'MAGiNT LiFE™, as you are.Â
- Each day, my husband and I live by our i’MaStar Plans™.Â
- Each day brings new reflection, discovery, and refinement.
- Each day is an adventure — individually and as partners.
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And as I write these words, I’m walking with Greatness i’MAGiNT™ — being stretched, refined, and expanded in ways I didn’t know were possible.Â
This is the journey. Not of perfection. But of returning.
Of awakening the Divine within… and embodying it in every step.
And this is the invitation: To join our family of i’MAGiNTeers —
and create the Masterpiece your Soul came here to birth. Â
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